Welcome to La Vie Noir

An innovative fashion project born from the vision of
Georginio Rutter.

An Ode To the Night

Our debut capsule collection is a minimalist statement — a black hoodie, one tee, and sweats — each piece inspired by French impressionist art and the mystique of night. Dark tones meet surreal gradients in red, blue, and gold. Every detail reflects a balance of comfort, elegance, and artistic rebellion.

Products